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Multi-Ocean Strategy Framework
  • Multi-Ocean Strategy Framework
  • Field guide
  • ๐ŸŒŠOceans
    • ๐Ÿ”ดRed Ocean โ€“ Established
    • โšซGrey Ocean โ€“ย Local
    • ๐Ÿ”ตBlue Ocean โ€“ Highly Innovative
    • ๐ŸŸขGreen Ocean โ€“ Sustainable
    • ๐ŸŸกYellow Ocean โ€“ Blitz-scaling
  • ๐ŸŽญPlayers - Behaviours
    • ๐Ÿ‘ฎThe Protector โ€“ Control
    • ๐Ÿ’ฐThe Buyer - Flow
    • ๐Ÿš€The Seeker - Opportinity
    • ๐ŸŽจThe Maker - Creation
    • ๐Ÿง™โ€โ™‚๏ธThe Maverick - Disruption
  • ๐ŸฒMonsters
    • ๐Ÿ‰Leviathan โ€“ Fear
    • ๐Ÿ‹Moby Dick โ€“ Obsession
    • ๐Ÿงœโ€โ™€๏ธMermaid โ€“ Seduction
    • ๐Ÿ™Kraken โ€“ Greed
  • ๐Ÿ๏ธLanscapes
    • Coming soon
  • ๐ŸŽฒTools & Activities
    • ๐ŸงฉAdjacent spaces mapping
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  • Features
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  1. Oceans

Yellow Ocean โ€“ Blitz-scaling

Description

A warm ocean with an abrupt change pattern

Features

Rich only in primary resources (it can hinder the development of more fragile resources).

Few islands, but growing Port Cities with an appetite for en bulk trading and investing in scalable products/services.

Water evaporates at an abnormally high rate due to its temperature, but it's warm currents of the Yellow Ocean are fast-moving and swift which, for agile players, is a powerful asset.

Typical behaviour

You need to move fast and efficiently. Mismanagement of resources is costly and can shut down your operations overnight.

Blitzscaling friendly

It favours quantity over quality since the main objective of the players is to sell at scale.

There is little to no customer loyalty. If you cannot continue to scale, there is no sustainable value in your brand.

Innovation is more incremental than radical - hype and high consumption are prioritized.

Vulnerable to pirate attacks and extremely difficult to navigate rough waters for those inexperienced.

PreviousGreen Ocean โ€“ SustainableNextThe Protector โ€“ Control

Last updated 1 year ago

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